Pocket FM da Índia dobra a taxa de receita para $ 500 MILHÕES, já que a IA alimenta 93% do conteúdo de áudio | TechCrunch
Fatos de fora, checados: https://techcrunch.com/2026/09/10/indias-pocket-fm-doubles-revenue-run-rate-to-500m-as-ai-powers-93-of-audio-content
- Disrupt 2026: OpenAI, Anthropic, Replit, and more take over 6 industry stages. 25% off tickets now
- AI now powers 93% of Pocket FM’s overall catalog and is used to produce 99% of its new content, co-founder and CEO Rohan Nayak said in an interview.
- The shift comes as generative AI makes deeper inroads into content production. However, Pocket FM, which started in 2018 as a platform for serialized audio stories, still relies on human creators for ideas and storytelling, while using AI to turn those concepts into finished content at scale.
- “We want to create great IPs that last 100 years, and that needs humans,” Nayak told TechCrunch.
- Economics have played a key role in Pocket FM’s push toward AI. The technology, Nayak said, has made its content production about 80x cheaper. He added that 100 hours of content, which previously took about a year to produce, can now be made in a day.
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